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SMM Analysis with Abbi


Influencer or brand, which came first? the social media success of Huda Beauty
A majority of brands that indulge in social media marketing use influencer marketing and celebrities as faces for their brand, but what...
acosta46
Oct 31, 20224 min read


PlayStation: How virtual entertainment has become superior in social media marketing
Most brands we have discussed are promoting products and services outside of the digital world. These brands are molding their products...
acosta46
Oct 24, 20224 min read


Nature meets social media: how National Geographic blends the two seamlessly
Over the years, social media has quickly skyrocketed to one of the most popular uses of media, content creation, and a new use for...
acosta46
Oct 18, 20223 min read


Consumers live and breathe the Nike "Lifestyle" approach
The previous blogs have focused on the social media marketing strategies of middle-range to smaller brands and their presence on social...
acosta46
Oct 11, 20223 min read


I scream, you scream, we all scream for Ben & Jerry’s!
Do you love Ben & Jerry’s ice cream as much as I do? Well based on the Social Media Industry report of 2016, most people do! Even though...
acosta46
Oct 4, 20223 min read


The master plan behind Duolingo's TikTok fame
Last week we focused on the Revolve’s perfect “It girl” marketing strategy. This week we will be looking at a strategy on the opposite...
acosta46
Sep 26, 20223 min read


Revolve: Leader of the It-Girl phenomenon
Revolve is an e-commerce clothing brand that encompasses a leading and prominent presence in the social media marketing world....
acosta46
Sep 20, 20224 min read
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